Job Description:
Job ID(17745) |
A NY Bank is looking for an experienced Consumer Market Research Analyst to join the Investment Research team. The firm produces state of the art investment analysis and is looking to apply Consumer Market Research to traditional investment research. The Candidate must have an advanced degree and 5+ years of hands-on Quantitative Consumer Market Research project management experience: leading surveys, sampling and questionnaire design, as well as the ability to analyze the statistical results, with a Vendor or Agency. The candidate must be able to use statistical applications, SPSS, SAS: Surveying Software, Confimit, Vovici and experience working across several industry verticals.
The ideal Candidate will also have:
Experience with a range of quantitative research methodologies (online, phone), target populations (consumer, physician, B2B), and analytical methods
Deep sector expertise is at least one key industry vertical. Ideally: Consumer Products, Retail, Media, Technology, or Pharma and HealthCare
Experience applying market research techniques to a wide array of business decisions (including marketing strategy, new product development, strategic planning, investment in new businesses)
Must have extensive experience managing market research projects in North America, additional exposure to managing projects in other countries is a plus Familiarity with SPSS, SAS or other statistical software application
Experience programming and fielding Internet-based surveys using software such as Confirm-it, Vovici, etc.
Understanding of statistical concepts as applied to primary research
Extremely detail-oriented with high quality standards
Good business sense and ability to see business implications of research findings
Basic understanding of stock market and investing.
Strong verbal and written communication skills
High level of self-confidence and ability to work independently
Advanced degree in market research or business preferred
Exposure to investment research (sell-side or buy-side) is a plus
2nd language is a great advantage.
Recruiter: Jim Geiger
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